After working in nearly every segment of the food industry for over 30 years, we have developed deep category insights into the consumer behavior and motivation that drives the purchasing, preparation and consumption of food.

We help Food Commodity Boards and Branded Produce increase farm gate revenue, move up the value chain, expand usage applications, build volume and reduce price volatility.

For CPG Brands, we build strategic multi-platform initiatives designed to increase dollar share, unit share, weighted average sales and improved velocity at retail, while reducing the percent of sales on promotion.

Food Marketing Agency
with a Special Ingredient

Every great recipe needs a secret ingredient, a special sauce that separates it from all the rest. Ours is passion. We don’t just sell food (and a few other products in closely related categories), we live food. We talk about it, think about it, write about it, take pictures of it and most of us would be doing all that even if we weren’t doing, well, this.

We think you’ll be able to tell the difference in the work.

Capabilities

  • Advertising
  • Brand Strategy
  • Media
  • Public Relations
  • Digital Strategy
    & Web Development
  • Social Strategy
    & Management
  • Content Strategy
  • Research
    & Analytics
  • Recipe Development
  • Menu Concept Development
    & Applications
  • Retail Promotions
  • Chef Events / Partnerships
  • Experiential Campaigns
    & Events

Brand Stories

California Walnuts

BRAND STORY

National Honey Board

BRAND STORY

Idaho Potato Commission

BRAND STORY

Insights

Demystifying Twitter for Food Brands to Drive Results Food Advertising Marketing EvansHardy+Young Food
June 25, 2019

Demystifying Twitter for Food Brands to Drive Results

With its abundance of appetite appeal, glamour shots and videos of delicious foods, Instagram seems like the most natural fit for food marketers. Functioning in a similar way as traditional advertising, a powerful image on this platform is worth a thousand words. Twitter, on the other hand, is the antithesis…
Food Marketing in the Attention Economy EvansHardy+Young Food Advertising Food
June 18, 2019

Food Marketing in the Attention Economy

When it comes down to it, food marketers are dealing with the issue of consumer’s lack of time and attention. As more marketing spend shifts to digital, it’s important we learn to navigate today’s attention economy. Our digital platforms, perhaps most importantly our social networks, are built using a business…
New Grocery Formats Offer Big Opportunities for CPG & Fresh Foods Food
June 11, 2019

New Grocery Formats Offer Big Opportunities for CPG & Fresh Foods

In the movie There’s Something About Mary Ben Stiller picks up a hitchhiker played by Harland Williams. The hitchhiker expounds on his plan to get rich by coming out with a video called “Seven Minute Abs”, blowing the hit video “Eight Minute Abs” out of the water. Stiller responds by…

Client Experience

Ready to get to work? So are we.

Let’s Work Together