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Food PR

Keble College Dining Hall David Iliff
Back to School: How COVID Is Affecting University Foodservice Operators and Food Brands Food PRFoodservice
October 9, 2020

Back to School: How COVID Is Affecting University Foodservice Operators and Food Brands

College campuses have historically been a gold mine for food marketers, if you managed to break into their supply chain. They are notorious for driving volume for food brands and being trend incubators. By that, I mean they have been a wonderful platform for brands to test new formulations or products…
Emily Nordee-Rogers, PR Director
Reschedule or Rethink crossroads EvansHardyYoung
The Food Event Dilemma: Should You Reimagine or Reschedule? Experiential & EventsFood PRFoodservice
August 13, 2020

The Food Event Dilemma: Should You Reimagine or Reschedule?

Are food industry events an inevitable casualty of 2020? Or is it possible to reimagine them (i.e., take them online) and still meet the needs of both participants and organizers? It’s a tough call, especially in an industry so deeply rooted in relationships, sensory experiences and in-person events facilitating the…
Andrea Schepke, PR Director
2020 Loading Bar Editorial Calendar Reboot EvansHardy+Young
This Sneak Peek at Upcoming Food Editorial Calendars Could Help Retool Your Fall Marketing Strategy Food PRMedia
July 30, 2020

This Sneak Peek at Upcoming Food Editorial Calendars Could Help Retool Your Fall Marketing Strategy

When planning media, food marketers rely on relevant editorial in order to be more strategic with their tactics and implementations. Editorial content calendars are an important tool for the purpose of intentionally scheduling and assigning content for marketing, advertising, public relations and social media strategies. This year, due to the coronavirus pandemic, planned…
Lily Katz-Smolenske, Senior VP Media Director
Chef throw flour black background EvansHardy+Young
The Hustlers, Innovators and Visionaries: a Collection of Foodservice Insights Food PRFoodservice
May 1, 2020

The Hustlers, Innovators and Visionaries: a Collection of Foodservice Insights

With America (and the world) forced to hunker down, it’s no surprise that the entire foodservice industry has been affected from every angle. Although some states have begun to open, for most of America, going out to a restaurant is not even an option. This unprecedented time has tasked food…
Emily Nordee-Rogers, PR Director
Empty Restaurant Covid-19 EvansHardy+Young
Foodservice Marketers: 6 Ways to Retool Programs and Support the Industry During COVID-19 Food PRFoodserviceOther
April 7, 2020

Foodservice Marketers: 6 Ways to Retool Programs and Support the Industry During COVID-19

Adaptability is essential in food marketing, even under ordinary circumstances. Not surprisingly, today’s profound uncertainty amid the COVID-19 crisis demands a degree of agility that most food marketers have never fully exercised. With immediate and mounting impacts on the foodservice industry, – the least of which may be the cancellation of…
Andrea Schepke, PR Director
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